PEUGEOT’s newest Compact SUV 3008 has been crowned The European Car of the Year award. In the automotive world, the European Car of the year award is counted as one of the most important and prestigious. The award is given on the eve of Geneva Motor Show.
A jury panel consisting 58 motoring journalists from 22 European countries, voted the 3008 as the Car of the Year 2017. Following the Peugeot 3008, Alfa Romeo Giulia place in the second spot with the new Mercedes E Class in the third spot.
The 3008 snatched the crown from the Italian and German giants, because of its brilliant combination of interior design, exquisite exterior style, and performance. Being a compact SUV it offers ample of space. The impressive interior was thought to be the trump card in judging the award- some argues it was the best cabin of any family car on the market today. The 3008 boasts some high tech features, the spectacular PEUGEOT i-Cockpit® is state of the art and gives new meaning to being in the driver’s seat. It offers a more intuitive and intense driving experience, with a compact steering wheel, 12.3” head-up display and central capacitive touchscreen console with ergonomic piano keys to top it all off. The new PEUGEOT 3008 also offers a number of driving aids and other high-tech equipment, as well as seamless connectivity.
Jean-Philippe Imparato, CEO of the PEUGEOT brand received the award in packed auditorium in Geneva and said “I am particularly proud and very pleased that the new PEUGEOT 3008 has just won the 2017 Car of the Year prize. This trophy is the culmination of five years of incredible work by the brand’s teams and our group.”
Just for the record, over the history of the award, Peugeot has won five times with the first being back 1969 where the 504 picked up the prize. The new PEUGEOT 3008 is the first SUV winner since the creation of the trophy in 1964.
We would like to inform our Bangladeshi readers that PEUGEOT is on its way to Bangladesh, and AG Motors is going to be proud dealer of the French manufacturer.
Hossain Khaled, Managing Director of AG Motors – a company of Anwar Group said, “It is a great moment to let the nation know that PEUGEOT 3008 SUV is awarded the Car of the Year 2017 in the 87th Geneva Motor Show. I am very pleased to announce that the luxury French brand will soon arrive at Bangladesh adding new spark, technology and performance in the automotive sector.”
Founder of Auto Rebellion | Guest writer for zerotohundred.com